What is the role of Marketing Automation in CRM? What benefits it can bring? A primer from our Business Analyst Mr. Pratik Bajaj: What an automation tool can offer could be mapped as: 1] Plan...

Typically, a CRM Implementation affects a major chunk of an organization's employee base. Hence, a good user adoption is necessary for the overall success of the initiative, in case users react negatively to the newly-launched...

Software Satisfaction Awards are now in their sixth year and have organized software industry’s most coveted awards. The SSA is voted on by actual users of software rather than a panel of judges and the...

Companies are increasingly taking the help of social media tools for marketing. Social networking is gaining importance as it can help to easily communicate, share information, and form new communities online. One of the hot...

The company has received certifications across all its functions and departments and offices. The company is the first to be certified for ISO 27001 which is an International Standard for Security Management for its development...

Today's workforce is more mobile than ever. Getting information in their fingertips is essential to close more deals, to solve client issues faster, and to keep them happy! Keeping this in mind, CRMIT has built...

Companies worldwide are looking to bring costs down of their IT operations. With rich talent pool of SaaS Developers, India is contributing significantly to SaaS Development worldwide. SaaS has big role to play in Web...

CRM is typically seen as a technology solution to solve a business problem. But in reality, if you don’t have a clear understanding of CRM as a functional entity and don’t appreciate its need for...

CRM can be termed as a revolution taken up by all enterprises to optimize their sales, service, marketing etc., and reap benefits. Any CRM basically starts with the generation of the customer database in the...

Crowdsourcing is the act of outsourcing tasks, traditionally performed by an employee or contractor, to an undefined, large group of people or community (a "crowd"), through an open call. This may be a paid or...